Privacy policy

IRONROOT ENVIRONMENTAL SERVICES LLC

Document Number: IR-PP-001
Revision: 1.0

Effective Date: July 14, 2026
Last Updated: July 14, 2026

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1. INTRODUCTION

Ironroot Environmental Services LLC ("Ironroot," "Company," "we," "our," or "us") respects your privacy and is committed to protecting the personal information entrusted to us.

We believe customer information should be collected responsibly, used only for legitimate business purposes, protected through reasonable administrative, technical, physical, and contractual safeguards, and handled in accordance with applicable laws and accepted business practices.

This Privacy Policy explains how Ironroot Environmental Services LLC collects, uses, stores, protects, and discloses personal information obtained through our Website, customer communications, estimates, contracts, SMS messaging program, and services.

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2. SCOPE

This Privacy Policy applies to information collected through:

• Our Website
• Email communications
• Telephone calls
• SMS (text messaging)
• Online estimate request forms
• Customer service communications
• Social media communications
• Estimates and proposals
• Service agreements and contracts
• Invoices
• Payment processing
• In-person meetings
• Project documentation
• Other communications with Ironroot Environmental Services LLC

By accessing our Website, requesting an estimate, communicating with us, or utilizing our services, you acknowledge that you have had the opportunity to review this Privacy Policy.

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3. DEFINITIONS

For purposes of this Privacy Policy:

"Company" means Ironroot Environmental Services LLC.

"Customer" means any individual, business, organization, or property owner requesting information or services from the Company.

"Personal Information" means information that identifies or can reasonably identify an individual.

"Website" means www.ironrootmi.com and any webpages owned or operated by Ironroot Environmental Services LLC.

"SMS" means Short Message Service (text messaging).

"Service Provider" means a third-party company contracted to perform services on behalf of Ironroot Environmental Services LLC.

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4. INFORMATION WE COLLECT

Depending upon your interaction with Ironroot Environmental Services LLC, we may collect the following categories of information.

CONTACT INFORMATION

• Full name
• Company name
• Mobile telephone number
• Home telephone number
• Business telephone number
• Email address
• Mailing address
• Billing address
• Property address

PROJECT INFORMATION

• Requested services
• Project descriptions
• Site photographs
• Videos
• Drawings
• Surveys
• Measurements
• Permit information
• Utility information
• Site inspection notes
• Scheduling preferences
• Customer supplied documents

PAYMENT INFORMATION

When applicable, we may collect:

• Invoice history
• Payment history
• Deposit information
• Payment confirmations
• Limited payment information necessary to complete authorized transactions

Ironroot Environmental Services LLC does not intentionally store complete credit card numbers, debit card numbers, CVV security codes, online banking credentials, or other sensitive payment credentials except as required through authorized payment processing providers.

COMMUNICATION INFORMATION

We may retain records of communications including:

• Emails
• Telephone conversations
• Voicemail messages
• SMS messages
• Website form submissions
• Appointment requests
• Estimate requests
• Customer support communications

These records are maintained to provide customer service, fulfill requested services, maintain business records, improve operations, resolve disputes, and comply with legal obligations.

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5. INFORMATION COLLECTED AUTOMATICALLY

When you visit our Website, certain technical information may automatically be collected.

This information may include:

• Internet Protocol (IP) address
• Browser type
• Browser version
• Device type
• Operating system
• Date and time of access
• Pages visited
• Time spent on pages
• Referring website
• General location information derived from your IP address
• Website performance information

This information helps us:

• Improve Website performance
• Improve Website functionality
• Maintain Website security
• Diagnose technical issues
• Analyze Website traffic
• Improve customer experience

This information is generally collected in an aggregated format and is not intended to personally identify individual visitors unless necessary to investigate security incidents, prevent fraud, or comply with legal obligations.

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6. COOKIES & WEBSITE TECHNOLOGIES

Our Website may use cookies and similar technologies provided by Wix and other integrated service providers.

These technologies may be used to:

• Remember user preferences
• Improve Website functionality
• Measure Website performance
• Analyze visitor activity
• Improve Website security
• Support customer communications

You may disable cookies through your browser settings. Disabling cookies may affect certain Website features or functionality.

Where available, you may also manage your cookie preferences through any cookie consent tools provided on our Website.

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7. HOW WE USE YOUR INFORMATION

Ironroot Environmental Services LLC collects and uses personal information solely for legitimate business purposes and only to the extent reasonably necessary to provide requested services, operate our business, and comply with applicable legal obligations.

Information collected may be used to:

• Respond to inquiries
• Prepare estimates and proposals
• Schedule appointments
• Perform requested services
• Communicate regarding active projects
• Process authorized payments
• Coordinate subcontractors, suppliers, and material deliveries
• Obtain permits and inspections
• Maintain customer records
• Provide warranty support
• Improve customer service
• Improve our Website and business operations
• Protect our legal rights
• Prevent fraud or unauthorized activity
• Comply with legal, tax, insurance, regulatory, and contractual obligations

We use customer information only for purposes reasonably related to the services requested or the operation of Ironroot Environmental Services LLC.

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8. DATA SHARING

Ironroot Environmental Services LLC respects your privacy.

We do not sell, rent, lease, trade, transfer, or otherwise disclose customer personal information to third parties or affiliates for marketing or promotional purposes.

Customer information is shared only when reasonably necessary to:

• Perform requested services
• Process authorized payments
• Coordinate subcontractors
• Coordinate material deliveries
• Obtain permits or inspections
• Operate our business
• Comply with legal obligations
• Protect our legal rights

Only the minimum amount of information reasonably necessary to perform these functions will be disclosed.

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9. MOBILE INFORMATION & SMS PRIVACY

Ironroot Environmental Services LLC is committed to protecting the privacy of your mobile information.

Customer data is not shared with third parties or affiliates for marketing or promotional purposes.

Consumer personal information, including mobile phone numbers and SMS consent, will not be sold, rented, leased, transferred, disclosed, or shared with any external organization for marketing, promotional, or any other unrelated purpose.

Consumer personal information, including mobile phone numbers and SMS consent, will not be transferred to any external organization under any circumstances, even with consumer consent, except where strictly required by applicable law, court order, or governmental authority.

For purposes of this Privacy Policy, "external organizations" does not include contracted service providers that perform services solely on behalf of Ironroot Environmental Services LLC, such as SMS delivery providers, website hosting providers, payment processors, scheduling platforms, or other vendors necessary to operate our business.

These contracted service providers:

Receive only the minimum information reasonably necessary to perform their services.
May use customer information only to provide contracted services on behalf of Ironroot Environmental Services LLC.
Are prohibited from using customer information for their own marketing or promotional purposes.
Are expected to maintain reasonable administrative, technical, physical, and contractual safeguards designed to protect customer information.

SMS consent is never shared with third parties, affiliates, or external organizations for marketing or promotional purposes.

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10. SMS MESSAGING PROGRAM

By agreeing to receive text messages from Ironroot Environmental Services LLC, you consent to receive:

• Customer support / conversational
• Informational / project updates
• Scheduling updates

Message frequency varies.

Message and data rates may apply.

Consent to receive SMS messages is not a condition of purchasing goods or services.

You may opt out of SMS communications at any time by replying:

STOP

After you reply STOP, you will receive a confirmation message that you have been unsubscribed. Following confirmation, you will no longer receive SMS messages from Ironroot Environmental Services LLC unless you choose to opt in again.

If you need assistance, reply:

HELP

or contact us directly:

Ironroot Environmental Services LLC

Phone:
(616) 727-7878

Email:
ironrootmi@gmail.com

Wireless carriers are not liable for delayed or undelivered messages.

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11. THIRD-PARTY SERVICE PROVIDERS

Ironroot Environmental Services LLC may utilize trusted third-party service providers to assist in operating our business.

These providers may include:

• Website hosting providers
• Payment processors
• SMS messaging providers
• Email service providers
• Cloud storage providers
• Scheduling software providers
• Accounting software providers
• Mapping providers
• Technology support providers
• Government permitting systems

Service providers receive only the information reasonably necessary to perform the services requested.

Ironroot Environmental Services LLC requires service providers, where applicable, to maintain appropriate administrative, technical, physical, and contractual safeguards designed to protect customer information against unauthorized access, use, or disclosure.

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12. DATA SECURITY

Ironroot Environmental Services LLC is committed to protecting customer information.

We maintain reasonable administrative, technical, physical, and contractual safeguards designed to protect personal information against unauthorized access, use, disclosure, alteration, destruction, or loss.

These safeguards include, but are not limited to:

Administrative Safeguards

• Internal privacy procedures
• Restricted access to customer information
• Confidentiality expectations
• Record management practices

Technical Safeguards

• Password-protected systems
• Device authentication
• Secure cloud-based platforms
• Firewall protection where applicable
• Reasonable cybersecurity practices

Physical Safeguards

• Secure storage of paper records
• Controlled access to business records
• Secure disposal of confidential documents

Contractual Safeguards

• Service providers receiving customer information are contractually required, where applicable, to protect customer information and use it only as necessary to perform services on behalf of Ironroot Environmental Services LLC.

Although we use commercially reasonable safeguards, no method of electronic transmission, storage, or security system can guarantee absolute security.

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13. WEBSITE ANALYTICS

Ironroot Environmental Services LLC may utilize website analytics tools provided by Wix or other trusted service providers to better understand how visitors use our Website and to improve the services we provide.

Analytics information may include:

• Website traffic
• Pages visited
• Time spent on pages
• Navigation patterns
• Device information
• Browser information
• General location information derived from your IP address
• Website performance information

Analytics information is used solely to:

• Improve Website performance
• Improve Website functionality
• Improve Website security
• Improve customer experience
• Improve business operations
• Analyze Website traffic

Whenever practical, analytics information is reviewed in an aggregated format and is not intended to personally identify individual visitors.

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14. PHOTOGRAPHS, VIDEOS & PROJECT DOCUMENTATION

Ironroot Environmental Services LLC may photograph, video record, scan, measure, map, or otherwise document projects before, during, and after services are performed.

Documentation may include:

• Property photographs
• Site condition photographs
• Equipment photographs
• Project progress photographs
• Completed project photographs
• Drone imagery where legally permitted
• Measurements
• Utility markings
• Existing site conditions
• Drainage conditions
• Soil conditions
• Vegetation
• Landscaping
• Structures
• Materials
• Safety documentation

Project documentation may be used for:

• Estimates
• Project planning
• Quality control
• Insurance documentation
• Warranty documentation
• Customer communications
• Record keeping
• Employee training
• Marketing
• Portfolio displays
• Website content
• Social media
• Legal documentation

Ironroot Environmental Services LLC will make reasonable efforts to avoid intentionally disclosing confidential customer information or personally identifiable information when publishing photographs or project documentation.

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15. PAYMENT INFORMATION

Payments may be processed through trusted third-party payment processors.

Ironroot Environmental Services LLC does not intentionally store complete:

• Credit card numbers
• Debit card numbers
• CVV security codes
• Online banking credentials
• Banking passwords

Payment information is used only for purposes reasonably necessary to:

• Process authorized payments
• Record deposits
• Maintain accounting records
• Issue refunds where applicable
• Comply with tax and accounting obligations

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16. DATA RETENTION

Ironroot Environmental Services LLC retains personal information only for as long as reasonably necessary to:

• Provide requested services
• Complete contracted work
• Maintain customer records
• Honor warranty obligations
• Maintain accounting records
• Comply with insurance requirements
• Meet tax obligations
• Resolve disputes
• Enforce agreements
• Comply with applicable law

Retention periods vary depending upon the type of information collected and the legal or operational purpose for which it was obtained.

When personal information is no longer required, reasonable efforts will be made to securely delete, destroy, anonymize, or otherwise dispose of the information in accordance with applicable law and sound business practices.

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17. YOUR PRIVACY RIGHTS

Subject to applicable law, you may request to:

• Review personal information maintained by Ironroot Environmental Services LLC.
• Correct inaccurate or incomplete personal information.
• Update your contact information.
• Request deletion of personal information where legally permitted.
• Withdraw consent for marketing communications.
• Request clarification regarding how your information is collected, used, or shared.

Certain information may be retained where necessary to:

• Complete active projects.
• Fulfill warranty obligations.
• Comply with tax, insurance, or legal requirements.
• Resolve disputes.
• Enforce contracts.
• Protect legitimate business interests.

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18. COMMUNICATION PREFERENCES

Customers may choose how they wish to receive communications from Ironroot Environmental Services LLC whenever practical.

Available communication methods may include:

• Telephone
• Email
• SMS (Text Messaging)

Customers may opt out of promotional or marketing communications at any time.

Opting out of promotional or marketing communications does not prevent Ironroot Environmental Services LLC from sending communications reasonably necessary to:

• Complete requested services.
• Schedule appointments.
• Provide customer support.
• Respond to customer inquiries.
• Send invoices.
• Send payment notifications.
• Provide warranty information.
• Comply with legal obligations.

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19. THIRD-PARTY WEBSITES

Our Website may contain links to third-party websites or services for your convenience.

These websites operate independently from Ironroot Environmental Services LLC.

We are not responsible for:

• Third-party privacy practices.
• Third-party website content.
• Third-party security practices.
• Availability of third-party services.
• Policies adopted by third-party organizations.

We encourage users to review the privacy policies of any third-party website before providing personal information.

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20. CHILDREN'S PRIVACY

Ironroot Environmental Services LLC does not knowingly collect personal information from children under the age of thirteen (13).

Our Website and services are intended for adults seeking professional environmental, excavation, drainage, grading, septic, and related construction services.

If we become aware that personal information has been collected from a child without appropriate authorization, reasonable efforts will be made to delete the information in accordance with applicable law.

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21. CHANGES TO THIS PRIVACY POLICY

Ironroot Environmental Services LLC reserves the right to revise, update, modify, or replace this Privacy Policy at any time to reflect changes in our business operations, technology, legal obligations, industry standards, or applicable laws.

Updated versions of this Privacy Policy will be posted on our Website and will include an updated "Last Updated" date.

Unless otherwise required by applicable law, revisions become effective upon publication.

Your continued use of our Website, communications, or services following publication of any revisions constitutes acknowledgment of the updated Privacy Policy.

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22. CONTACT INFORMATION

If you have questions regarding this Privacy Policy, your personal information, our SMS messaging program, or your privacy rights, please contact:

Ironroot Environmental Services LLC

Phone:
(616) 727-7878

Email:
ironrootmi@gmail.com

Website:
https://www.ironrootmi.com

Service Area:
West Michigan

For questions regarding our SMS messaging program, message frequency, your SMS preferences, or this Privacy Policy, please contact Ironroot Environmental Services LLC using the contact information above.

Phone:
(616) 727-7878

Email:
ironrootmi@gmail.com

You may also contact us through our Website at:

https://www.ironrootmi.com

We will make reasonable efforts to respond to privacy-related inquiries in a timely manner.

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23. ACCESSIBILITY

Ironroot Environmental Services LLC is committed to making our communications reasonably accessible.

If you require this Privacy Policy in an alternative format or need assistance understanding its contents, please contact us using the information listed above.

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24. RELATIONSHIP TO OTHER POLICIES

This Privacy Policy applies specifically to the collection, use, protection, storage, and disclosure of personal information by Ironroot Environmental Services LLC.

This Privacy Policy should be read together with other Company documents, where applicable, including:

• Website Terms & Conditions
• SMS Messaging Terms & Conditions
• Service Agreements
• Estimates and Proposals
• Change Orders
• Warranty Information

Each document governs its own subject matter and should be interpreted accordingly.

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25. COMPLIANCE

Ironroot Environmental Services LLC is committed to complying with applicable federal, state, and local laws governing the collection, use, storage, and protection of personal information.

Nothing contained within this Privacy Policy is intended to limit any rights or obligations provided under applicable law.

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26. SEVERABILITY

If any provision of this Privacy Policy is determined to be invalid, unlawful, or unenforceable by a court of competent jurisdiction, the remaining provisions shall remain in full force and effect.

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27. ENTIRE PRIVACY POLICY

This Privacy Policy constitutes the complete Privacy Policy of Ironroot Environmental Services LLC regarding the collection, use, protection, storage, and disclosure of personal information through our Website, communications, SMS messaging program, and services.

This Privacy Policy supersedes all prior privacy statements published by Ironroot Environmental Services LLC.

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28. COPYRIGHT

This Privacy Policy is the intellectual property of Ironroot Environmental Services LLC.

Except as required by applicable law, no portion of this Privacy Policy may be copied, reproduced, distributed, modified, published, displayed, transmitted, or used for commercial purposes without the prior written permission of Ironroot Environmental Services LLC.

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29. DOCUMENT INFORMATION

Document Title:
Privacy Policy

Document Number:
IR-PP-001

Revision:
1.0

Effective Date:
July 14, 2026

Last Updated:
July 14, 2026

Document Classification:
Public Website Policy

Owner:
Ironroot Environmental Services LLC

SMS Program Questions

If you have questions about our SMS messaging program, message frequency, your SMS preferences, or this Privacy Policy, please contact Ironroot Environmental Services LLC using one of the following methods:

Phone: (616) 727-7878

Email: ironrootmi@gmail.com

Website: https://www.ironrootmi.com

Contact Page: https://www.ironrootmi.com/contact

Our customer support team will make reasonable efforts to respond to your inquiry in a timely manner.

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END OF PRIVACY POLICY